Caring for a baby's delicate skin requires attention to all areas including the scalp which can be one of the most sensitive. That's why we believe the best baby shampoos should not only cleanse but also moisturize. Baby dove shampoo is specially formulated to do just that. Our unique shampoo with ¼ moisturizing cream goes beyond mildness to help restore essential moisture and nutrients that may be lost during bathtime to your baby's delicate scalp. The shampoo for kids contains hypoallergenic mild cleansers that leave your baby's hair feeling soft and smelling fresh. This means you can spend bath time with your little one without worrying about any irritation. Why choose dove baby shampoo? ¢ 100% skin-natural nutrients* help your baby's scalp retain natural moisture ¢ Tear-free & pH neutral to baby skin ¢ Baby shampoo formulated with ¼ moisturizing cream. ¢ Mild Shampoos with a hypoallergenic formula that's as gentle as water in your newborn's first bath. ¢ Made with prebiotic moisturizer to support baby skin's natural health ¢ No-sulphate no-paraben shampoo formula free of all harsh chemicals. ¢ Caring baby shampoo infused with a delicate comforting scent ¢ Paediatrician approved shampoo safe for a newborn. ¢ Bottle made from 100% recyclable plastic ¢ All Dove Products are certified cruelty free by PETA *Our nutrients are identical to those naturally found in skin